Minnesota Zoo
Treetop Trail


Location
Minneapolis, Minnesota

Services
National TV Commercial ⬝ Web Video ⬝ Renderings ⬝ Media Strategy ⬝ Storytelling Development ⬝ Licensing ⬝ CG Modeling & Texturing ⬝ Directing & Editing ⬝ Lighting & Animation ⬝ Rendering ⬝ VFX & Motion Graphics ⬝ Sound Design ⬝ Voice Over

Project type
Hospitality ⬝ Zoo
Parks & Recreation ⬝ Conservation



 

This main film inspires guests and change the way they see nature, and their connection to it.

 

As the longest elevated pedestrian loop in the world, Treetop Trail offers all guests a unique perspective of the Minnesota Zoo.

 

Unlike almost any other place in the Midwest, the expansive Minnesota Zoo offers an escape from the everyday and a window into other worlds. From the tree canopied trails to crisp fresh air and majestic animals from around the world, the Zoo is a refuge for the mind. With creative agency Adventure Creative, Ten Over Media embarked on a creative journey to produce a film that captures the essence of nature in a new and refreshing way.

More of an anthem than advertising, Ten Over Media’s TV commercial awakens the Zoo’s audience senses, transporting them to a world where memories are made igniting a desire not only to enjoy the new trail but to immerse themselves in a truly heightened experience.

 
A person with a backpack looking up with eyes closed in a forest.
Aerial view of a wooden boardwalk surrounded by dense green trees, with several people walking along it.
A group of birds flying over a lush green forest with a clear blue sky in the background.
A person kneeling and interacting with a porcupine on a stone slab, while a crowd of people, including adults and children, observes in the background. The setting appears to be outdoors with bright blue sky and trees.
 

Ten Over Media’s award winning animation team meticulously crafted films & images that transports audiences into a realm where they can intimately connect with the wonders of our planet.

Drawing inspiration from the awe-inspiring beauty of the natural world, our Treetop Trail TV Commercial needed to convey the scale of the trail, its dynamic energy, a sense of serenity and true connection, as well as variance in traffic.

 

The main film is then cut into a shorter clip, curated for social media usage.

 

Through innovative storytelling techniques, stunning cinematography, advanced CGI and a deep appreciation for the delicate balance of ecosystems, our film seamlessly weaves together the tapestry of nature's magnificence.

The result is a cinematic experience that not only entertains but also instills a profound sense of awe, reminding us of our responsibility to protect and cherish the precious gift of our environment.

 

 

For more content like this, explore Chincoteague Bay →

or dive in the Ligurian Sea with Hotel Le Mas →

‘Everyone has a listening point somewhere. Someplace of quiet,

where the universe can be contemplated with awe.’

— Sigurd Olson